Thought of the Day: The Digital Agency Culture

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The Company Lifecycle - from Russia with love?

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Is the cycle of life for a company universal? Recent research from the Russian retail service sector suggests some strong commonalities. Four fundamentals of expansion "In this book we tried to find and explain characteristics, features and reasons of expansion of the service sector in Russia over the last decade. And our research was based on four fundamental points." 1. New management approaches "Firstly, over the last hundred years the world economy has gone through a revolution in the service industry. Greater significance of human factor and automation demands of companies to change management approaches since traditional management theories based on manufacturing experience which dominated in the 20th century are least appropriate for service companies. " 2. Defined stages demand different management systems "Secondly, any service company as well as any company in the world passes through defined stages of growth, progress and regression d...
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Rebirth of the Digital Twin

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The term "digital twin" has been popping up a lot lately.  Serious deja vu .   I recall it being used years ago in engineering, manufacturing and academic circles, but not the popular press.  Not back then.   Curious .   Is there a DT rebirth going on? Apparently so... Source:  Google Trends According to NetworkWorld... A digital twin is a digital representation of a physical object or system. The technology behind digital twins has expanded to include large items such as buildings, factories and even cities, and some have said people and processes can have digital twins, expanding the concept even further. The idea first arose at NASA: full-scale mockups of early space capsules, used on the ground to mirror and diagnose problems in orbit, eventually gave way to fully digital simulations. But the term really took off after Gartner named digital twins as one of its top 10 strategic technology trends for 2017 saying that within three t...
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