Airline Experience Innovations

Some noteworthy industry news for the team to help get them in the mood for a win...

Delta offers airline ticket booking through Facebook
This is the first feature of its kind for an airline company. Seeing the potential that social media platforms have, like Facebook and Twitter, now American travellers can search and book Delta Airline flights without needing to leave Facebook.

Delta Airlines <http://www.liligo.co.uk/airline-companies/airline-delta-air-lines-flights/> , with 37,000 Facebook fans, is the first in the world to offer this kind of service to its passengers. Users only need to go to the “Book a Trip” tab on the Delta Facebook page <http://www.facebook.com/delta>  to get started. From there an integrated application takes over.

http://www.liligo.co.uk/travel-blog/travel-news/2010/08/18/delta-offers-airline-ticket-booking-through-facebook-2398/


The Perfect Airline: Nippon Nordic Air
Take a virtual tour on the inaugural flight of Monocle's dream airline Nippon Nordic, star
of our Transport Survey 2010/11 in the latest issue of Monocle magazine

http://www.monocle.com/specials/34_airline/default.aspx
http://www.airlinetrends.com/2010/06/10/nippon-nordic-air-monocle/


Maybe not an issue for domestic travel, but...
Airports in Europe get creative to entertain passengers during busy summer travel season

“To keep tempers cool and spirits high, airports in London, Glasgow and Paris have come up with creative ideas to make wait time at the airport more entertaining for summertime passengers. For example, London Gatwick’s ‘Gatwick Glow’ <http://springwise.com/fashion_beauty/gatwickglow>  initiative offered travelers complementary spray tans before they fly.”

“Research conducted by the airport found that pale skin is among travelers’ top worries upon heading off on a summer holiday.”

http://www.airlinetrends.com/2010/08/19/airports-summer-experiences/


Advertising campaign at London Heathrow uses interactive Microsoft Surface tables
The Tag Heuer Surface tables let passengers to find destination-specific tourist information, as well as details of TAG Heuer watches. Using an interactive world map <http://vimeo.com/9932716>  passengers could choose popular destinations and explore local time, travel duration and view local landmarks.”

http://www.airlinetrends.com/2010/02/25/jcdecaux-microsoft-surface-heathrow/print/


American Airlines equips customer service agents with mobile ‘YADA’ device to help travelers on the spot
American Airlines also sees the handheld as a revenue-generating tool. AA agents are stationed at security checkpoints as well to monitor customers who may be carrying on bags that should have been checked. Because the devices also read credit cards, agents can charge a bag fee directly at the boarding gate. American does not indicate whether the devices could be used to issue meal vouchers and the like for delayed flights, but this may be added later.

http://www.airlinetrends.com/2010/07/02/american-airlines-yada-handheld/




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